The Top 10 Reasons to Hire a Coach

There are over 100 things that you can work on with your Personal/Professional Coach, but here are
the Top 10.  Note: When you see the word Coach or well-trained coach below, it refers to a Institute
For Life Coach Training, Falling Awake, or Coach University, trained coach.  A professional coach is
also going to be a member of the International Coaching Federation, the governing body for the
coaching profession.

1. You will set far better goals that motivate you in a healthy way.

Did you have Goal Setting 101 in high school? Probably not. Enter the coach, an expert in helping you
to identify and set the goals that you really want, not the ones that are "shoulds," pipe dreams that
you've been recycling or that mirror the goals of your parents, society, or Madison Avenue. Choosing
the right goals for you is an art and the coach takes the necessary time to help you clarify your
personal values, so that you have something really solid on which to develop your goals. Value-based
goals are naturally motivating, but it takes good coaching to get to these.

2. You'll accomplish goals and tasks and projects much more quickly.

One of the reasons that people hire a coach is to save themselves time. Working with a coach, they
learn how to be far more effective, efficient and productive in everything that they do, including their
job/business or personal projects. We humans just aren't that naturally effective, even if we think that
we are. The coach has the tools and techniques to share with their clients so that things get done in
half the time. (Even the coaching process is efficient -- on the phone, 1/2 hour to 1 hour a week,
reasonable fee.)

3. You'll make fewer mistakes in your business life or in your personal life.

The old model of learning from your mistakes has deteriorated to be more like: How else will you learn if
you don't make mistakes? With a coach, you have a third eye, someone who's been there and who has
coached others in your situation, and an expert in getting the job done with the minimum of fuss (called
learning curve, mistakes, errors in judgment, wrong tunnels, etc.). The costs (emotional, financial, time)
of making mistakes has gotten very expensive in the past decade. A single mistake can ruin you in
today's hyper-paced business environment. Some clients use their coach as an inexpensive
insurance policy.

4. You'll move up to the next level of your professional and personal life.

Almost everybody is moving up the ladder of business success, personal development, awareness and
emotional balance. The coach can help you see where you are right now and point out ways to grow
and get where you want to get to. Or, if you're not even on the ladder, the coach can guide you to it
and help you get started on your path.

5. You'll reduce the number of problems you have and better resolve the problems
that are left.

The first step in solving a problem is to ask yourself why you have this problem at all. The second step
is to ask yourself why you have problems at all. The third step is to get on track to having no problems
-- aka, becoming a Problem-Free Zone (PFZ). This is not a joke. Being a PFZ is becoming even more
important along the path of sustainable success. You cannot afford to have problems, period. Life's too
short and problems are too expensive. A well-trained coach can help you become a PFZ. A well-trained
coach is a PFZ.

6. You'll likely make more money in your career, profession or business.

Clients don't keep paying their coaches just for the fun of it. Coaching, like every other professional
service, needs to improve the financial bottom line and it does. Coaches are trained to help clients to
leverage their ability to make money, i.e., getting a raise, choosing a better career, starting a business,
improving profitability, adding more value to their customers, proper pricing, productivity and others.
Sure, coaching is personal, but it almost always includes a strong financial aspect.

7. You'll be a lot happier and this happiness will last.

Coaches know how to help you to reduce stress, integrate all aspects of your life, simplify or downshift,
and reorient around what makes you the happiest. What good is increased productivity and profitability
if you're not happy?

8. You'll be much more effective and influential with others: family, business and
personal relationships.

Communication makes life, life. A coach is an expert communicator and trains clients on how to come
across better, relate well with others, listen aggressively, influence, coach, motivate and support
others. There are over 100 communication and listening skills that clients can learn from a coach.

9. You'll become much more attractive to others -- on the inside and on

the outside. Selling, as a profession and as a proven technique/process, is on its way out. Why?
Because humans are getting better at choosing for themselves and are now better at buying. Humans
will respond less to advertising and selling techniques and instead be drawn to a product or service
and they will be more likely drawn because of who is offering the product or service. This process is
called attraction and Coach University wrote the book on it (called Irresistible Attraction). It's real. It
works. And it will replace much of the promotion, marketing, selling, seducing and other very expensive
budget items. Remember, the world (aka consumers) is rapidly eliminating virtually all waste and
inefficiencies in how business is conducted, products are sold and how services are delivered. Selling
and mass marketing, while certainly still very effective right now, is on the hit list. Attraction is the next
generation of selling and the well-trained coach can help you and your business get on this track

10. You'll have a better life, not just a better lifestyle.

The term Quality of Life has become overused in the past few years, but the trend of Americans
seeking to create a much better life for themselves is accelerating. In fact, people are re-examining
what they had assumed that a good life was (married, 2.3 kids, nice car, secure job, church on
Sundays, 3 weeks of vacation a year) and are now creating their own life, often breaking the rules and
flying in the face of conventional wisdom in the process. A coach has been trained in the Life Design
process and has already made the kind of design changes in their life that their clients are just now
beginning to make.
Ready to make dramatic changes in your life?  Contact me today!
(719) 964-5709